Faro
For Marketing Teams

Run better campaigns with competitive intelligence

Competitive intelligence built for marketing teams. Know what messaging they test, what campaigns they invest in, and how they position against you.

Sound familiar?

Marketing teams without competitive intelligence face these problems daily

Wasting budget on unproven angles

You're running tests that competitors already ran and abandoned. See what's working before you spend.

Missing competitive moves

Competitors launch campaigns and you find out weeks later. Get alerts the day they go live.

Outdated competitive positioning

Your differentiation was clear six months ago. Competitor positioning has evolved since then. Keep your message sharp as the market moves.

Hours spent on manual research

Checking competitor sites, taking screenshots, updating spreadsheets. Automate all of it.

Everything marketing teams need

Competitive intelligence that helps you outmarket competitors

Monitor messaging

Track changes to competitor positioning, value props, and landing pages. Know when they pivot.

Spot winning tactics

See what landing pages they keep, what messaging sticks, and which campaigns get the most investment.

Campaign intelligence

Know when competitors launch new campaigns. Understand their strategy before it scales.

Creative inspiration

Build a library of competitor creative. Reference what works when planning your own campaigns.

Save 10+ hours/week

Stop manually checking ad libraries and screenshots. Get everything in one dashboard.

How marketing teams use Faro

Real workflows that drive results

Campaign planning

Before launching campaigns, review the angles competitors have already tested. Start with informed hypotheses and skip low-signal experiments.

Positioning & messaging

Track competitor value prop updates as they happen. Keep your messaging differentiated as narratives in your market shift.

Stakeholder updates

Share concise competitive briefings with leadership without manual research. Keep teams aligned on market movements each week.

Content strategy

Build editorial plans with competitive context. Spot topic gaps, publishing patterns, and themes competitors are investing in most.

Give your marketing team a competitive edge